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e& Etihad Airways Abu Dhabi F1 Grand Prix – Director's Cut

Experience the thrill of speed and seamless connectivity in this high-energy film for the F1 Grand Prix in Abu Dhabi, created for e&. This humorous yet dynamic video highlights how e&’s ultra-fast network connects users across the Emirates, delivering an immersive and uninterrupted experience—just like the speed of an F1 race.


Directed by: Olivier Hero Dressen

Creative Direction: Olivier Hero Dressen

Cinematography: Tom Weir

Concept by: Saatchi & Saatchi

Styling: Marianne Tawk

Editing: Sagheer Ahmed Saghar

Produced by: Let’s Vibe

Executive Producer: Ashish Varghese

Producer: Ashwin

Production Manager: Gauthami Katwe


Buckle up and enjoy the ride!

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